ebebek
Lower Mall
NOW OPEN ON THE LOWER MALL, BY ASDA
Practical Confidence for Every Kind of Parent. ebebek is a trusted, quality, affordable and friendly parenting ally.
Born from a deep passion for parenting, ebebek is the ultimate partner for parents, offering a true one-stop destination for every stage of early childhood. Supporting families from birth to 4 years, ebebek combines quality products, expert guidance, competitive prices and dedicated after-sales support.
With over 7,000 products across 11 categories – including baby clothing, travel essentials, nursery furniture, feeding, bathing, toys and more – ebebek brings together everything parents need under one roof. Convenient UK delivery, Click & Collect at every store, and a seamless omnichannel experience make shopping simple and stress-free.
A rewarding loyalty programme offers points on every purchase and exclusive member benefits, while Babyologists provide trusted guidance to help parents make confident decisions.
ebebek makes everyday parenting easier, so parents can feel confident – not perfect.
Centre news update
The Midland Metro is set to open at Merry Hill in 2028, offering people from across the West Midlands a reliable, convenient and environmentally friendly way to travel to one of the region’s premiere retail destinations. Midland Metro Alliance, which is designing and building the scheme on behalf of Transport for West Midlands, will be conducting ongoing construction work.
Please plan your journeys ahead, use public transport where possible, and if travelling by car, consider arriving via the Pedmore Road and The Boulevard entrances to Merry Hill.
Every effort will be made to minimise disruption during construction. Full details of alternative routes, including maps and travel advice, will be available from the Transport for West Midlands (TfWM) website.
Opening Times
Monday – 9am – 9pm
Tuesday – 9am – 9pm
Wednesday – 9am – 9pm
Thursday – 9am – 9pm
Friday – 9am – 9pm
Saturday – 9am – 7pm
Sunday – 11am – 5pm
Contact Details
- Website
- https://ebebek.co.uk/
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Parking
Merry Hill has almost 10,000 parking spaces across the centre including disabled and parent and child spaces.
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Map
Want to find out where your favourite shop is? Explore the official centre map and store guide.
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Getting here
Merry Hill is located south-west of Dudley town centre and is about 10 miles west of Birmingham city centre.
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Opening Times
We’re open every day of the year apart from Christmas Day and Easter Sunday. View more.
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Gift Card
Find out more about the Merry Hill Gift Card.
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Project Servator
Find out how we’re disrupting criminal activity and providing a safe place for you to shop.